ELEGANT QUALITY

Visual Material Creation | OTO | 2017

This is image visual creation work for a brand new eyewear label debuts in 2017. Our task is to visualize the brand message that they presents elegant life and product quality through eyewear.



Photographer : Suguru Kaibara
Stylist : Takuma Kano
Hair & make : Aoi Nagasawa

CREATE NEW MOTION

Corporate Identity | TOK, INC. | 2017

This is the design creation to build corporation Identity fort TOK that is the company develops and produces mechanical component of "motion". We designed company logo and color concept, name card, envelope, etc.

www.tok-inc.com

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AURORE

Product design | Yonezawa textile project | 2017

The illumination installation "Aurore" was born through fusing the complex and delicate colors of traditional woven fabric techniques called “the Yonezawa weave – Niju-ori” (double gauze weaving), which is traditional to the city of Yonezawa in Yamagata prefecture, with the charm of organic illumination diodes. Originally, the Yonezawa weave has been thought of as an art form applicable to anything with an idea that "there aren’t really any special features and anything can be made of it". However, with time when the art began to be seen as "a traditional industry with a rich creative format", a shift in ideas happened, which led to pointing out such characteristics as "weaving with delicate expressiveness as if you are drawing a picture", and "once you weave, you never will weave the same thing", and the idea of "the beauty of natural materials represented by depiction of plant patterns" and others, so we started to think of delivering that value to the world in an understandable way through the expression of it through the characteristics of the “Aurora”. The double gauze weaving is molded with high purity acryl in the result of a random process, so the shape and style are always different and the same thing is never made again. In addition, the electroluminescence emitted from an organic source at the bottom is said to be closest to the natural light and is friendly to humans, and the characteristics of industrial products representing Yamagata are expressed as symbols of beauty arising from an accidental natural phenomena called "aurora".

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MICHIKO NAKATANI EXHIBITION

Graphic design | Michiko Nakatani, Plaza North | 2017

NATURE MEETS TECHNOLOGY

Exhibition design direction | Wakayama prefectural government | 2017

This is a concept making and stand design project for Wakayama prefecture and four innovative companies' exhibiting at Maison et Objet. Extra soft bathmat which is made by dyeing process with Wakayama's clean water, Cypress BENTO BOX with nano glass coating etc, those products that made by fusion with Wakayama's nature and technology or craftsmanship debut in Paris with concept "Nature Meets Technology". The installation with three meter hight and five thousands of strings is a symbol of Wakayama's nature, KUMANOKODO, Fog in KOYASAN, NACHINOTAKI and innovation. This dynamic symbol tells background of concept of those products.

Copyright © Wakayama prefecture All Rights Reserved.
※This work from the company Global Media Co., Ltd. which is a contractor of "Wakayama Brand Creation / Sales Channel Expansion Project 2017" ordered by Wakayama Prefecture.

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THIN AND LIGHT

Window installation | Paperglass | 2016

This is the window installation project for Paper glass which is the reading glasses with 2 mm thinness when it is fold. We are invited to this project specially for their new shop open in Osaka. Our thinking is to tell its innovative function without words but to print it on people's conscious during just an instance. In addition, this way is to represent value of product - lightness and elegance, essentially.



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BROCHURE

Graphic design | Tama Art University | 2016

The deep blue is symbol of intelligence and deepness. This is the design work for introduction of product design department of Tama Art University. On the blue surface, the various words that regard with product design fields are presented by tilting.





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WATERFALL

Space design | MISOKA | 2016

This is the project of booth design for MISOKA' s exhibition at Maison et Objet in Paris 2016 January. We symbolized and represented the function of cleaning with pure water by arranging a big waterfall of 700 of MISOKA • ISMs at the middle.





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