THE INDUSTRIAL DESIGN STUDIO

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    • STRAGE OF CYPRESS
    • STRAGE OF CYPRESS
    • STRAGE OF CYPRESS
    • STRAGE OF CYPRESS
    • STRAGE OF CYPRESS
    • STRAGE OF CYPRESS
    • STRAGE OF CYPRESS
    • STRAGE OF CYPRESS

    STRAGE OF CYPRESS

    LAYERED CYPRESS TRAY WITH NANO GLASS COATING

    Design Development Support | TSUNODA SEIBEE | 2018

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    桧の塊をくり抜いて生まれるディテールの特性を日常に。

    継ぎ目のない隅は、贅沢であり、手入れが容易である。

    加えて、表面にはナノガラスコーティングの表面が施されている。




    STRAGE OF CYPRESS

    LAYERED CYPRESS TRAY WITH NANO GLASS COATING

    Design Development Support | TSUNODA SEIBEE | 2018

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    A detailed characteristics created from hollowed cypress that can be enjoyed every day.
    The seamless corners look charming and make this item easy to maintain.
    Also, the surface of this work is coated with nano glass, adding a sense of luxury.




    • NATURE MEETS TECHNOLOGY
    • NATURE MEETS TECHNOLOGY
    • NATURE MEETS TECHNOLOGY
    • NATURE MEETS TECHNOLOGY
    • NATURE MEETS TECHNOLOGY
    • NATURE MEETS TECHNOLOGY
    • NATURE MEETS TECHNOLOGY
    • NATURE MEETS TECHNOLOGY
    • NATURE MEETS TECHNOLOGY
    • NATURE MEETS TECHNOLOGY

    NATURE MEETS TECHNOLOGY

    CREATIVE DIRECTION FOR WAKAYAMA'S EXHIBITING AT MAISON & OBJET

    Creative direction of Exhibition booth | Wakayama Prefectural Government | 2017-2019

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    その土地のアイデンティティを上質なものとして明確に視覚化し、伝え届ける。

    遠くからでも人を誘い、限りなく多く製品に触れてもらう。そして、記憶に定着させる。

    ロジックと感性の双方の力を使い、“機能するブース”を生み出す。





    NATURE MEETS TECHNOLOGY

    CREATIVE DIRECTION FOR WAKAYAMA'S EXHIBITING AT MAISON & OBJET

    Creative direction of Exhibition booth | Wakayama Prefectural Government | 2017-2019

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    The identity of the land is visualized and communicated as a high-quality creation. It attracts people from far away, who touch the product without limitations. Before long, it sets in their memories. A “functional booth” was created by using the power of logic and emotion.




    • METEO
    • METEO
    • METEO
    • METEO

    METEO

    DEMONSTRATION UNIT for MECHANICAL MOTION COMPONENT

    Demonstration Unit | TOK Inc. | 2017

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    普段目に触れることのない複雑な技術こそ、直感的に伝える必要がある。

    重量物を軽い力で、任意の位置に固定するためのクラッチユニットの

    機能性とその特徴を伝えるためのデモンストレーションユニット




    METEO

    DEMONSTRATION UNIT for MECHANICAL MOTION COMPONENT

    Demonstration Unit | TOK Inc. | 2017

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    There is a need to intuitively convey complex techniques that cannot usually be seen by the human eye. This is a demonstration unit that expresses the functionality and characteristics of a clutch unit for securing heavy objects in an arbitrary position by using a light power.




    • ELEGANT in USUAL DAYS
    • ELEGANT in USUAL DAYS
    • ELEGANT in USUAL DAYS
    • ELEGANT in USUAL DAYS
    • ELEGANT in USUAL DAYS

    ELEGANT in USUAL DAYS

    BRAND IMAGE CREATION

    Brand Visual Image | OTO | 2017

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    日常の中にある上質な時間を切り取ったようなイメージビジュアル。

    非日常ではなく、普段の生活の中に上質を求める女性にとっての共感価値を視覚化している。

    必要非常に目立たないながらも、製品が伝えたい想いを強く伝えるためのデザイン。




    ELEGANT in USUAL DAYS

    BRAND IMAGE CREATION

    Brand Visual Image | OTO | 2017

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    This is a visual image that captures a high-quality time in the daily life of a woman, visualizing the sympathetic value for women who demand quality in their everyday lives.
    The design strongly expresses the character that the product wants to convey while maintaining a low profile.





    • REBIRTH
    • REBIRTH
    • REBIRTH
    • REBIRTH
    • REBIRTH
    • REBIRTH

    REBIRTH

    CI DESIGN FOR TOK

    CI Design | TOK | 2017

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    培ってきた歴史を、全く塗り替えるのではなく、より新しい未来のためにつなげる。

    これまで得意としてきたものづくりの専門技術を基に、さらに新しい分野への取り組みを試みる、

    そんな企業の姿勢を象徴するCIのデザインを行なった。




    REBIRTH

    CI DESIGN FOR TOK

    CI Design | TOK | 2017

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    Connect to a fresh and bright future instead of completely repainting the past. The CI design symbolizes the company’s perspective in always trying to explore new areas based on its expertise in manufacturing that has been refined to the highest level.




    • AURORE
    • AURORE
    • AURORE

    AURORE

    LIGHTING PRODUCT TO PROMOTE YONEZAWA TEXTILE

    Product design | Yonezawa Textile Project | 2017

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    米沢織に見る一期一会とも言える人と織地との出会いと、有機ELの自然に近い光の効果を象徴化した照明。

    豊富な織りのアーカイブと、培った技術によってしか生まれないオーロラを模す繊細な二重紗織り、

    その土地の産業にしか生み出せない、その土地の魅力を伝えるためのデザイン。




    AURORE

    LIGHTING PRODUCT TO PROMOTE YONEZAWA TEXTILE

    Product design | Yonezawa Textile Project | 2017

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    An illumination that symbolizes the encounter of humans with fabric that can be said to happen only once in a lifetime as seen in the Yonozawa Textile and the effects of light that resembles the natural hue of the organic EL. An elegantly weaved archive with a delicate double drape, imitating the aurora that can only be born from accumulated skills, in a style that can only be produced by the local industry and conveys the charms of the land.




    • THIN AND LIGHT
    • THIN AND LIGHT
    • THIN AND LIGHT
    • THIN AND LIGHT

    THIN AND LIGHT

    WINDOW INSTALLATION FOR PAPERGLASS

    Window display installation | Paperglass | 2016

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    折りたたむと薄さわずか2mmとなるリーディンググラスの特徴を直感的に伝えるディスプレイ。

    舞い上がる紙と眼鏡が、足早に道ゆく人の意識に、軽やかにそのコンセプトを伝える。

    繊細な技術と知恵の詰まった製品の上質なイメージが、たおやかに街の風景となる。




    THIN AND LIGHT

    WINDOW INSTALLATION FOR PAPERGLASS

    Window display installation | Paperglass | 2016

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    A display that intuitively conveys the characteristics of reading glasses that are as thin as 2 mm when folded. The ascending papers and glasses lightly convey the mindset of those with a fast pace in life. The excellent image of a product infused with delicate technology and wisdom becomes a graceful element of the city landscape.




    • DISCOVER
    • DISCOVER
    • DISCOVER
    • DISCOVER

    DISCOVER

    BROCHURE FOR TAMA ART UNIV, PRODUCT DESIGN DEPT

    Brochure design | Tama Art University, Product design department | 2016

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    角度を変えることで、プロダクトデザインにまつわる様々な単語が浮き出る学科案内のグラフィック。

    これからデザインを学ぶ学生と未知の分野との能動的な出会いを生み出そうと考えた。

    視覚情報は、能動的に取り入れることで強く記憶に残ると考えたからである。




    DISCOVER

    BROCHURE FOR TAMA ART UNIV, PRODUCT DESIGN DEPT

    Brochure design | Tama Art University, Product design department | 2016

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    This work is a faculty introduction booklet that shows various words related to product design when the reader changes the viewing angle. I thought of providing the students, who are going to learn about design, an active encounter with the unknown disciplines. The idea behind this design is the imprinting of visual information through active incorporation.




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